![food deliveries food deliveries](https://www.insidehook.com/wp-content/uploads/2019/07/Food_Delivery.jpg)
You can start building your own, direct channels. Alternatives for food delivery platformsĪre there any good alternatives to food delivery platforms? Alternatives that enables a restaurant brand to still profit from the increased demand for food delivery, but without the negative side effects of the platforms? People will be harsh when an experience is not the way they would have expected it to be, if it’s your fault or not. Orders that got delivered too late due to the fault of a delivery platform will lead to customer complaints and reputational damage for your restaurant brand. There are stories of restaurant owners that got banned overnight from a platform, losing their business.įinally there is the risk of reputational damage. In this case a restaurant brand needs to pay extra to be visible at the platform and to get business.īeing dependent on a 3rd party platform for your business also faces a high risk. Again wants to charge for higher listings on their platform next to their regular fee setup. Other revenue streams for the platforms are also created, costing the restaurant owner more money.
![food deliveries food deliveries](https://scdigital.com/wp-content/uploads/2020/03/Food-Delivery-2.png)
On top of that, CEO of Jitse Groen mentioned in the media that the fee structure might be increased again in the future. For example started with a 6% commission but increased it over the years to 13%. Takeaway charges 13% for demand creation.įee structures has changed over the recent years as well. Other platforms like gives you the possibility to handle delivery yourself, which means that the platform only does demand creation for you.
Food deliveries full#
The will charge you 30-35% for the full service. Some platforms like UberEats will create demand and will do delivery for you. To understand their fee structure, you have to take a closer look at what a food delivery platform does. The first challenge with a food delivery platform is it’s fee’s. But there is also a downside to food delivery platforms. There are no upfront or investment costs, just sign the contract and the orders will come in.
![food deliveries food deliveries](https://www.answerfinancial.com/insurance-center/wp-content/uploads/2020/05/Food_Delivery_Drivers-1024x683.jpg)
Starting via a food delivery platform is also relatively easy. Some restaurant owners even claim that up to 80% of their revenue is coming via food delivery platforms. Let’s start with the advantages of a food delivery platform, First, these platforms brings you a ton of business without spending any out of pocket marketing budget. Are food delivery platforms a threat or an opportunity? The pros and cons of a food delivery platform Rising delivery fees and a lack of building relationships between guests and a restaurant brand are major obstacles. However, an often heard complaint is the power of 3rd party delivery platforms. There is no denial that this remains a massive opportunity for restaurants. The percentage of food delivery is still about 4% of the total food sold through restaurants. According to a research done by McKinsey, the worldwide food delivery market is roughy €83 billion and growing rapidly.